Intentional Living Experience
DayOne™
Taking your one days & transforming them into DayOne™
A 90-Day Intentional Living Experience.
The question nobody asks you
What’s it costing you not to be who you’re meant to be?
Not what it costs to change. What it costs to stay.
Twelve years. Over 500 people, one on one. Different lives, different cities, different stories — and underneath all of it, the same sentence:
“Staying the same is costing me everything.”
-
The lack of
Integrity
Cost them their self-respect, and then their sense of their own worth.
-
The lack of
Money
Cost them their confidence, and any real feeling of security.
-
The lack of
Self-awareness
Cost them their relationships — usually the ones they cared about most.
-
The lack of
Courage
Cost them their dreams. Not all at once. One postponement at a time.
Nobody paid that bill in one go. They paid it quietly — a year at a time, in the life they kept not living.
DayOne™ is the kickstarter into a whole new way of being. A way of being that shapes your identity until you become who you say you are and do what you say you’ll do.
It amplifies your greatness. It changes your state. It gets you to take massive action.
- No more waiting.
- No more delays.
- I’ll face your fears with you.
- I’ll work through your resistances with you.
- I’ll honor your process, always.
The Invitation
What if, for the next 90 days, you lived with intention?
- Not an experiment in becoming perfect.
- An experiment in becoming more honest.
- More courageous.
- More intentional.
- More congruent.
- More alive.
DayOne™ is an invitation to discover who you become when your daily choices finally align with the life you know you’re capable of living.
You are not a finished product. You are a work in progress. The question isn’t whether you’re enough — the question is whether you’re willing.
If that sounds like you… welcome to DayOne™.
You don’t need to have it all figured out
It starts with a different conversation.
The old way of looking at yourself
- “I’m not enough.”
- “I’m behind.”
- “Everyone else has figured it out.”
- “One day I’ll finally become the person I’m supposed to be.”
Where DayOne™ begins
- “I’m a work in progress.”
- “I don’t have it all figured out.”
- “But I’m committed to becoming the person my dreams require.”
You don’t need to be perfect. You don’t need all the answers. You don’t need another motivational video. You simply need to be willing to tell yourself the truth — and then do something about it.
The real problem
Most people don’t have a motivation problem.
They have a congruence problem.
They know what they want. They know what matters. They know what they should do. Yet their daily decisions keep building a life they don’t actually want. Not because they’re lazy. Not because they’re incapable. Because somewhere along the way, they stopped trusting themselves — and learned to trade:
- ComfortoverCourage
- ApprovaloverAuthenticity
- CertaintyoverPossibility
- ImageoverIntegrity
The distance between who they are and who they could be widens a little every year. DayOne™ exists to close that gap.
So what is DayOne™?
A 90-day experiment in intentional living.
It’s not a course. No pile of videos collecting dust in a portal. It’s designed to walk beside you while you make the uncomfortable decisions that move your life forward.
It’s built on one belief: your life changes the moment your conversations begin influencing your decisions more than your fears do.
Every conversation uncovers the beliefs, stories, habits and patterns that have quietly been shaping your life. Not so you can judge yourself — so you can finally understand yourself.
For 90 days you’ll have intentional conversations
- With yourself
- With me
- With your future
- With your relationships
- With your fears
- With your values
- With your vision
Awareness creates choice. Choice creates freedom. Freedom creates a new future.
The experiment
What happens when someone intentionally lives differently for ninety consecutive days?
- 90 DAYS OFconversations you’ve been avoiding
- 90 DAYS OFunpacking limiting beliefs
- 90 DAYS OFtelling yourself the truth
- 90 DAYS OFsaying what you actually mean
- 90 DAYS OFkeeping promises to yourself
- 90 DAYS OFfacing your fears
- 90 DAYS OFchoosing courage over comfort
- 90 DAYS OFsetting healthy boundaries
- 90 DAYS OFasking for what you truly want
- 90 DAYS OFreplacing reaction with intention
- 90 DAYS OFdeciding from your values
- 90 DAYS OFbecoming more congruent
Not to become someone new. To finally become more of who you already are.
What this is not
Not here to tell you what to do
(unless you ask me to)
You won’t
- Spend ninety days collecting information.
- Memorize another framework you’ll forget by next week.
- Consume more content hoping this one finally changes everything.
You will
- Live differently.
- Speak differently.
- Choose differently.
- Lead differently.
- Love differently.
Transformation doesn’t happen through information. It happens through integration.
What I’ll unpack with you
Every conversation reveals why you’ve been living the way you’ve been living.
- Limiting beliefs
- Personal narratives
- Identity
- Core values
- Standards
- Boundaries
- Non-negotiables
- Emotional patterns
- Fear
- Relationships
- Communication
- Self-worth
- Vision
- Purpose
- Integrity
- Habits
- Self-trust
The DayOne™ method
Every week follows the same rhythm.
-
01
Experience
Do something you’ve been avoiding.
-
02
Reflect
Notice what actually happened.
-
03
Unpack
Discover the beliefs behind the behavior.
-
04
Integrate
Practice a new way of thinking and being.
-
05
Repeat
Identity isn’t created by inspiration. It’s created by repetition.
Week after week. Choice after choice. Conversation after conversation.
Is this yours?
This experience is for you if…
- ✓You’re willing to admit you’re a work in progress.
- ✓You know you’re capable of more.
- ✓You’re tired of abandoning yourself.
- ✓You’re exhausted from pretending.
- ✓You’ve read the books, listened to the podcasts, attended the seminars — and still struggle to live with consistency.
- ✓You’re willing to have uncomfortable conversations.
- ✓You’re ready to become radically honest.
- ✓You’re committed to doing the work.
It’s not for you if…
- ✗You’re looking for someone to rescue you.
- ✗You’re unwilling to take responsibility for your choices.
- ✗You want transformation without discomfort.
- ✗You believe growth should always feel good.
- ✗You want to be agreed with, not challenged.
- ✗You’d rather talk about the work than actually do it.
- ✗You’re more committed to protecting your ego than developing your character.
- ✗You’re waiting for a more convenient ninety days.
Before you scroll on
Ninety days might not be your first move.
There’s a shorter door into the same room.
The 90-day experience
90 days
- Time12 sessions, 6 workshops
- Investment$6,000 introductory (from $9,000)
- EntryBy application
- Best whenYou’re rebuilding the whole thing
The DayOne™ Immersion
One day
- Time8 hours, just you and me
- Investment$3,500
- EntryStart this month
- Best whenYou need the logjam broken now
Eight hours in a room with someone who won’t let you look away does something eight weeks of thinking about it cannot. It won’t rebuild your whole life. It will break the thing that’s been stuck — and you’ll walk out with your own Living Protocol in hand.
And it isn’t a detour. If you decide to go all in within fourteen days of your Immersion, the entire $3,500 comes off your enrollment. Starting here costs you nothing but the wait you were about to keep having.
Some people need ninety days. Some people need one honest one.
What you’ll receive
Ninety days, built around you.
-
Your roadmap
Personalized Living Protocol
A custom roadmap designed around your goals, values, current reality and desired future.
-
Six sessions
Live Experiential Workshops
Immersive online experiences combining coaching, storytelling, live music, guided exercises, reflection, breakthrough conversations, meditation and breathwork.
-
Twelve sessions
Private 1:1 Coaching
Personalized one-on-one coaching to unpack your challenges, deepen awareness and create meaningful action.
-
Unlimited
Pocket Coaching
Real-time WhatsApp support between sessions. Because breakthroughs rarely happen on a schedule.
-
Every day
Daily Practices
Short exercises that strengthen congruence one decision at a time.
-
The work
Reflection & Integration
Journaling prompts, assessments, declarations and integration exercises that turn insight into action.
What makes DayOne™ different
Most personal development teaches you what to think. DayOne™ changes who you are through lived experience.
This isn’t about motivation.
It’s about congruence.
This isn’t about becoming perfect.
It’s about becoming intentional.
This isn’t about changing your personality.
It’s about aligning your choices with your values.
DayOne™ turns your “someday” and your “one day” into Day One.
My promise
I promise something more honest.
I promise to support you in understanding the deeper reasons behind your habits and your personality. Your transformation begins when you realize that holding onto old patterns is actually more painful than stepping into change.
For ninety days, you won’t have to grow alone.
- Someone helping you navigate difficult conversations.
- Someone holding you accountable.
- Someone challenging your blind spots.
- Someone celebrating your progress.
- Someone reminding you who you’re becoming whenever you forget.
That someone is me
Marcos Mendosa
Founder of DayOne™ — coach, speaker, recording artist.
Toronto, Canada
I didn’t find this work through a certification. I found it at a Scholastic Book Fair when I was a kid, pulling books on psychology and human potential off the table while everyone else grabbed the adventure stories.
I couldn’t explain it then. I just wanted to know what made people think, grow, and change.
That question followed me everywhere. It turned into poetry. Poetry turned into music. Music turned into storytelling. And the whole time I was circling the same thing: how do people actually change?
At thirty I hit the crossroads — take over my family’s construction business, or answer the louder thing. I chose the louder thing. Four speaking competitions later, I was teaching Napoleon Hill’s principles through the Think and Grow Rich Institute and building the frameworks I use today.
Since then I’ve generated over $3 million through coaching, speaking, and live experiences. The number isn’t the point. The point is proving it’s possible for every first-generation kid who was told that kind of life wasn’t for people like us.
Lasting change starts with the words you choose, the story you believe, and the identity you decide to embody.
I built DayOne™ because most people don’t need more motivation. They need permission — and ninety days of someone refusing to let them shrink.
The short version
- Four-time speaking competition winner
- Instructor, Think and Grow Rich Institute
- $3M+ generated through coaching, speaking and live experiences
- Recording artist and spoken-word poet
- Creator of the Keynote Concert — part talk, part live show
- Based in Toronto, working with people everywhere
You work with me. Not an assigned coach. Not a team member running my script. Every session inside DayOne™ is me, direct.
You might have seen me on
TEDx Stage / Citytv / Archangel Summit / Workplace Leadership Conference / Goalcast / Think and Grow Rich Institute / Mindvalley Toronto
Ninety days from today
You look back at the 90 choices that transformed who the f#&@ you are.
- You kept your word.
- You communicated honestly.
- You stopped abandoning yourself to make everyone else comfortable.
- You decided from your values instead of your fears.
- You took action despite uncertainty.
- You created momentum instead of excuses.
- You become someone your future self recognizes.
Not because your life became perfect. Because you became who you actually are.
Your investment
This is an application-only experience.
DayOne™ is a 1:1, 90-day experiential living program built for intentional living and character building. It is not a course, not a membership, and not a group. The introductory rate is $6,000 CAD for the first twenty participants, down from the standard $9,000 — in full, or split across two payments. Apply and nothing is charged until you and I have spoken. Already decided? Skip the application and start.
- 01You apply
- 02You and I have a real conversation
- 03You receive an invitation — or an honest no
Introductory rate · first 20 participants
Paid in full
$6,000
CAD, one payment.
The introductory rate for the first twenty people in — $6,000
instead of the standard $9,000. When the twenty are filled, it doesn’t return.
Two payments
$3,000
CAD, ×2.
First on enrollment, second on day 30. Same rate, same ninety days,
same access to me.
All amounts in CAD. Every application is read by me, and I only take on as many people as I can walk beside properly.
Pick the option that makes you commit — not the one that lets you hide.
DayOne™ VIP Immersion
One day can change everything.
An intensive full-day personal breakthrough experience.
- Not everyone needs ninety days to know what they need to change.
- Some people simply need one unforgettable day…
- One honest conversation…
- One breakthrough…
- One decision.
What it is
An exclusive one-on-one transformational experience designed to help you uncover what’s truly holding you back — and build a new foundation for the life you’re ready to create.
- This isn’t coaching.
- This isn’t therapy.
- This isn’t another motivational seminar.
A full day dedicated entirely to you.
Throughout your day
Five movements. One day.
-
01
Discover your current reality
I’ll identify exactly where you are today. Not where you pretend to be. Not where people think you are. Where you actually are — because clarity always comes before change.
-
02
Unpack the stories you’ve been living
Every decision you’ve made, every fear you’ve carried, every pattern you’ve repeated was created by conversations you’ve had with yourself. I’ll help you uncover them. Challenge them. Rewrite them.
-
03
Build your personal value system
I’ll help you build the foundation every future decision gets built on.
- Core values
- Standards
- Boundaries
- Non-negotiables
- Personal mission
- Vision
- Identity
-
04
Experience the DayOne™ method
You’ll move through many of the transformational practices used inside the full 90-day experience.
- Experiential coaching
- Live music
- Guided reflection
- Breathwork
- Meditation
- Journaling
- Powerful conversations
- Somatic exercises
- Visualization
- Identity work
- Radical transparency
- Emotional processing
- Perspective shifts
-
05
Create your personal DayOne™ Living Protocol
You’ll leave with your own customized roadmap. Not generic advice — a personalized blueprint for becoming the person your future requires.
- Daily rituals
- Weekly commitments
- Personal challenges
- Accountability structure
- Communication goals
- Relationship standards
- Vision practices
- Decision frameworks
You’ll leave with
- Absolute clarity
- Renewed confidence
- Stronger self-trust
- Greater emotional resilience
- A clear vision
- Practical daily actions
- New beliefs
- A healthier relationship with yourself
- Momentum
Most importantly, you’ll leave knowing exactly who you’re becoming.
DayOne™ VIP Immersion
$3,500
CAD · One transformational day · Thirty days of integration · A lifetime of new possibilities.
Your day includes
- ✓Full-day private immersion (approximately 8 hours)
- ✓Lunch included
- ✓Personalized DayOne™ workbook
- ✓Personal Living Protocol
- ✓30 days of pocket coaching
- ✓One 90-minute follow-up coaching session
- ✓Private WhatsApp support
- ✓Integration exercises
- ✓Breathwork & meditation library
100%Credited
At the end of your immersion you and I decide together whether the 90-day experience is the right next step.
Enroll within 14 days and the entire $3,500 comes off your enrollment. Starting here costs you nothing but the wait.
Apply for the DayOne™ experience
Every extraordinary life has a Day One.
You don’t need another year to become someone else. You need one decision. One honest conversation. One courageous choice. If you’re willing to stop waiting — I’d be honored to walk beside you.
Your future isn’t waiting for a better version of you. It’s waiting for the honest one.
